Asseera Museum

The Asseera Museum tells the story of the teachings and life of the Prophet Muhammed (peace be upon him), in Jeddah, Saudi Arabia, designed and delivered by event communications. The masterplan and concept design had its challenges in setting out a sensitive story that would stand the scrutiny of the consulting scholars whilst remaining emotional and interesting to a familiar audience. Utilising immersive installations allowed values to come to the forefront of the experience as opposed to the depth of content. 

As project lead I managed a team to deliver the masterplan and concept design of the museum, with focus on experiential content. After this point I developed and led a series of workshops meetings, reviews and creative direction documents to further aid the museums development and delivery by the client team.